Green Zebras

 

DIFFERENT

IN A GOOD WAY

Green Zebras - A market research company of a different stripe

Green Zebras: a market research company of a different stripe

/About

Team

Market research smarts A network of senior professionals drawn from big market research companies, big brands, and academia

Team

Contemporary methodologies An evolving assortment of traditional, alternative, and digitally driven market research solutions from all over the world

Team

Senior input from start to finish Strategic insight and execution at every step of your market research project

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Did You Know?

Green Zebras was launched officially on 8th August for good Feng Shui reasons!

Green Zebras - A market research company of a different stripe

/OUR APPROACH

Green Zebras: A market research company of a different stripe

Market research has changed, and we’re not just talking about methodologies. What does market research encompass? Who provides it? Who buys it?

The answers for these questions today are very different from the answers of 20 years ago. Many traditional big-box market research agencies still cling to the business models, habits and client solutions from the past two decades.

Green Zebras was founded to be a clarion call for the new type of market research agency:

One that is boutique-intimate, but global in outlook.

One that confidently embraces new technology, for increasingly this is transforming business as we know it, and where our clients need the most answers and guidance.

One whose mission is to make sense of information, provide only insights that truly matter, and implement recommendations in partnership with the client.

One that is unafraid to change, adapt and grow.

This is not the traditional market research agency. Green Zebras is proud to be part of the new breed of agencies that aim to make market research truly relevant to the 21st century.

We are based in Malaysia, with a deep understanding of the Malaysian market. At the same time we have a wide expertise in Asia Pacific market research, and have built up years of experience running projects across the globe.

Every client who works with Green Zebras has senior executive involvement in their projects from start to finish.  Our market research solutions range from basic building blocks, like data collection and processing, to innovative methodologies like facial imaging and social media monitoring. In consultation with the client, we offer a bespoke portfolio of solutions that is completely customised to the current issue or business challenge.

These solutions can be taken from our in-house expertise, from that of our extensive partners across the globe, or from a mixture of both. Unlike big box agencies that prefer to keep everything internal for profitability purposes even if it may sacrifice project quality, our philosophy is to put the client first. If we can’t provide the solution for your project, we will find someone who can and work with them for the benefit of our client.

Finally we work with you, not just on the project. Green Zebras have successfully helped clients implement recommendations that resulted from market research findings.

Whether that implementation involves organising a strategy/brainstorming workshop with staff, or finding partners who can competently monitor a social media campaign, our greatest pleasure is derived from turning theory into action, and then seeing the positive results in the marketplace.

Got questions? Get them answered by dropping us a line.

Green Zebras - A market research company of a different stripe

Green Zebras offer the following market research solutions and services

/Market Research

Advertising & Pre-Testing

Advertising & Pre-Testing

Branding &Segmentation

Branding &Segmentation

Community Panels

Community Panels

Customer Engagement

Customer Engagement

Data Collection & Processing

Data Collection & Processing

Facial Imaging

Facial Imaging

Focus Groups

Focus Groups

New Product & Services

New Product & Services

Online Qualitative

Online Qualitative

Online Quantitative

Online Quantitative

Social Media Strategy

Social Media Strategy

Website Analytics

Website Analytics

Did You Know?

Green Zebras is a variety of tomato

Green Zebras - A market research company of a different stripe

A marketing research company of a different stripe

/People

OUR STORY

Green Zebras, in the fine tradition of the best market research companies, was founded by a qual and a quant. Alongside, Yazid and Steve, there are 10-15 Green Zebras associates based in Malaysia and elsewhere in Asia Pacific, who make up the team.

Team

YAZID JAMIAN

Yazid is a qualitative researcher who’s equally adapt at quantitative market research. His 20-year leadership experience spans Malaysia, Singapore, Indonesia and the US.

Yazid was managing director at Research International Malaysia prior to its transition into TNS Malaysia. A veteran of the Malaysian market research industry, his work has been recognised by various professional associations and publications such as Top 10 Malaysia.

Yazid Jamian @ LinkedIn

Team

STEVE MURPHY

Steve started his career in quantitative marketing research in the UK in the 1990s.

Steve became the managing director of Synovate Malaysia in 2001 and led the merged entity now known as Ipsos Malaysia until 2014. A sought after market research resource, he has been featured in various media such as the Quirk’s Marketing Research Media and The Star.

Steve Murphy @ LinkedIn

Did You Know?

Green Zebras has a sister company based in Australia called Faster Horses

/AGENCY PARTNERS

Green Zebras has established partnerships with leading edge agencies around the world, in various fields of innovation and expertise

 Buzzback logo at Green Zebras market research Commetric logo from Green Zebras market research Discovery Research UK logo from Green Zebras market research
 Faster Horses logo from Green Zebras market research Globe Runner SEO logo via Green Zebras market research Gordon-McCallum logo via Green Zebras market research
 Luma research logo via Green Zebras market research The Thinking Shed research a partner of Green Zebras market research Tapestry Works Asia a partner of Green Zebras market research Malaysia
VisionCritical research a partner of Green Zebras market research Malaysia

Did You Know?

A painting has been created for our launch. It’s named ‘Clarity, Green Zebras style’

live

Latest news and articles from the Green Zebras team

/Blog

Did You Know?

The name Green Zebras came from a purple cow….

live

/Contact

Send us an email




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Get In Touch


e: hello@greenzebras.net

t: Yazid +6 012 333 4277 t: Steve +6 012 280 6168

D-8-01, Capital 4 Oasis Square 2 Jalan PJU 1A/7A Oasis Damansara 47301 Petaling Jaya Selangor, Malaysia


 


 

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