Market research has changed, and we’re not just talking about methodologies. What does market research encompass? Who provides it? Who buys it?
The answers for these questions today are very different from the answers of 20 years ago. Many traditional big-box market research agencies still cling to the business models, habits and client solutions from the past two decades.
Green Zebras was founded to be a clarion call for the new type of market research agency:
One that is boutique-intimate, but global in outlook. One that confidently embraces new technology, for increasingly this is transforming business as we know it, and where our clients need the most answers and guidance.
One whose mission is to make sense of information, provide only insights that truly matter, and implement recommendations in partnership with the client.
One that is unafraid to change, adapt and grow.
Green Zebras is proud to be part of the new breed of agencies that aim to make market research truly relevant to the 21st century.
DID YOU KNOW?
The correct term for a group of zebras is a
DAZZLE of Zebras! Zebras live in sociable family groups, forming individual units of mares and foals.
The Four Cs
We will view your business issues as our own. You can be sure that we will dedicate the right resources and experienced researchers armed with the relevant skills and knowledge throughout the journey.
We will go beyond to make a difference to your business. We will not just settle for the obvious. If it is the best solution to your problem we will explore an approach that is a bit different than the usual!
We believe in strategic partnerships to provide the best solution and answers to your key business questions. We will challenge your thinking and assumptions when it’s appropriate.
We will strive to provide you pertinentanswers with lucidity to your key questions to help you make better business decisions. Based on market & consumer understanding and insights, we will make our recommendations on how best to move forward clearly and free of ambiguity.
These are values that we hold close to our hearts as a team at Green Zebras.
DID YOU KNOW?
"Green Zebras is a name of a kind of tomato species!"